Successful employee engagement can be best described by the metaphor of marriage. A great marriage is one built on trust, singleness of purpose, mutually beneficial reward and equality. A well balanced marriage provides the opportunity to grow together and the ability to energize each other on a day to day basis. These are also the essential ingredients of employee engagement.
Attraction is the ability to entice the “right people” at the right time to join your team. We put on our best persona and ensure our outward appearance is enough to lure the one we seek. Our behaviour is always at it’s best during this phase and we sometimes appear to be something we are not, just to get what we want. It is only when they see beyond the superficial appearance that they decide if they are going to stick around.
Retention is about making sure we get the return on the time and money we spend on attraction, creating an environment where people want to stay on the team long term. A higher level of commitment from both parties is essential for this to occur, looking for reasons why it will work and overcoming minor challenges along the way.
Engagement is the start of any successful marriage. The two becoming one flesh, for better for worse, richer or poorer, in sickness and in health. An engaged employee not only wants to stay, they are excited about the role they play and tell everyone about it with a huge smile on their face. They overlook the little things and concentrate on what truly matters in preparing for the marriage. The size of the ring is not as important to them as is the way they are treated , spoken about, nurtured and respected. They are proud to stand side by side with you, fighting for what you both believe in.
Engagement is the number one key. You can attract and recruit great people and train them extensively, but unless you engage them, all your efforts may be a waste of time and money.
Over the next few weeks we will look at seven keys to having engaged people who do more with less.
Have an outstanding week. You deserve it!
The People Builder