Before we can define our goals for 2010, we need to ensure we have a clear picture of what we want our business to look like in the future. Having a vision statement in front of us draws us forward and is therefore the most important part of our business plan. Conversely, if we lack vision, we are doomed to perish!
Having a business plan, which is continually nurtured and adjusted, is about far more than getting a loan to start our business. Whenever we need to make decisions, set goals or change direction, it becomes the compass that keeps us off the rocks.
The Vision Statement drives our Mission, our purpose for being in business in the first place, fueled by our values and beliefs.
Once we have established the why we can start to work on the what and the how.
Goals are specific statements of what needs to be done in order to achieve our mission. They are the direction we travel on our journey towards our initial vision that got us excited enough to get up and do something different in the first place.
Objectives are the progress markers in our plan that measure our success or need for change along the way. From these we can define our actions; what needs to be done in minute detail and who needs to do it.
As we work together in preparing for 2010, take some time to relive our initial vision and remind ourselves of the reason we got into business in the first place. Quality time invested in nailing the why will pay dividends when we come to put pen to paper and set our goals.
Have an outrageously productive week. You deserve it!
The People Builder